Apple slashes price of iPhone 5s in India by almost half. It is interesting since iPhone 5s has been their best seller in the Indian market. With lower price, more new customer will start using iPhone 5s. It is part of Apple strategy to strengthen iPhone market in India to energies local market and introduce them to Apple ecosystem. The new price makes iPhone 5s in India are among the lowest in the world. After China, India is Apple next target to expand their business. They want to penetrate market which dominates by Android and Nokia Windows. They have open many positions aiming to understand local business model. With many people using iPhone in India, it is possible in near future, Apple will come out with colorful iPhone 6C.